DM KOKOKUSHA VIETNAM× KOHNAN VIETNAM Lucky Draw Campaign – Hai Phong
Period: 21.12.2024 – 01.01.2025
Location: Kohnan Hai Phong – AEON Mall Lê Chân
Target Audience: Shoppers during the holiday season
Campaign Objectives:
Kohnan Vietnam aims to:
- Increase in-store traffic during the year-end holiday season.
- Boost the number of high-value orders.
- Drive festive season sales.
Solutions by DM Kokokusha Vietnam (DMKVN)
Launched an online lucky draw campaign using the Dohbo platform with:
- User-friendly online mechanism accessible via QR code at checkout.
- Transparent, secure data recording system.
- On-site operations ensuring a smooth customer experience.
- Post-campaign reporting and performance summary.
PROGRAM GUIDELINES
- With a minimum purchase of 750,000 VND, customers are eligible to participate in the online lucky draw right at the checkout counter.
- 100% chance to win with attractive prizes such as household items, Tet essentials, and shopping vouchers.
- Simply scan the QR code at the counter to access the lucky draw system on your mobile phone — no app download required.
- There is no limit to the number of times each customer can participate.